Archive for April, 2009
Did you know the White House has an official Flickr site? Check out the Obama’s with their 3D glasses!
This is awesome – a glimpse into their lives on Flickr feels much more personal than seeing the photos in a magazine. Right on! I’m already subscribed!
Posted via web from Kathy’s posterous
Comments are off for this postTurning Tweets into Business? It’s a piece of cake – Case Study No. 1 “How Twitter Made My Mom’s 85th Bday Sweeter”
Last Friday, I flew from San Francisco to Seattle to celebrate my mom’s 85th birthday with her. She’s got quite a sweet tooth and a distinct fondness for chocolate cake, but packing a cake into your carry-on isn’t exactly the easiest thing to do so I decided instead to rely on her favorite restaurant to insert a candle in her dessert.
Upon landing in Seattle-Tacoma Airport, I pulled out my BlackBerry and mindlessly Tweeted about our arrival and the plan to celebrate with my mom. I immediately got a Tweet back from @odettedaniello with a link to her bakery, Celebrity Cake Studio.
I had not heard of Celebrity Cake Studio before and wasn’t planning on buying a birthday cake in Tacoma, but Odette’s Tweet made me realize that Twitter can serendipitously answer your requests – even when you weren’t really expecting an answer.
I ended up tweeting with her and arrived at her studio the next day to purchase my mom’s cake. My mom was chuffed at the delicious three-layer chocolate cake with chocolate mousse filling and I was thrilled to support a local Tacoma business. With a simple Tweet, Odette alerted me to her business, lured me in with her concise and enthusiastic messages, and got a new customer for life. New business was as easy as writing about a piece of cake!
I use TweetDeck to monitor various key phrases and our client names so I always know when they are subjects of discussion. It keeps me posted on sentiments, news and rumors in real-time. For anyone conducting business on Twitter, I recommend you search for key phrases relevant to your business and monitor these search queries for messages of praise, concern and/or need. It provides a direct line to current and future customers and provides a wonderful channel of dialogue.
And if you’re in Tacoma and need a great cake, please do visit Odette and say hi.
See and download the full gallery on posterous
Posted via email from Kathy’s posterous
The Future is Now With Dimdim
Dimdim is a simple, open-source tool that lets users go online to attend events anywhere
Perhaps it’s too easy and too much fun to break out the crystal ball and play prognosticator. I can’t even count the number of times an overzealous music writer has anointed yet another dime-store troubadour as the next Bob Dylan.
But we’re convinced that Paul Taylor of the Financial Times was onto something when he got his Nostradamus on and described the open-source Web conferencing tool Dimdim as “the shape of online conferencing to come.”
In his Personal Technology column in today’s FT, Taylor addressed how the recession has changed the way we conduct meetings, and how face-to-face encounters are being replaced by virtual ones. All of which bodes well for Dimdim, which he pegged as “the most interesting new Web-based conferencing package” and a tool that’s “ready to go head-to-head with the sector’s big boys.” He also predicted that free services, such as Dimdim, “will shift the balance.”
Now, if we can just get Mr. Taylor to give us his pick for the most capable candidate to cover “All Along the Watchtower.”
Congrats to Peter Bratt (with my BFF @alicat and her hubbie) on his film La Mission
Sent via BlackBerry by AT&T
Peter Bratt tackles some of life’s heaviest issues in his film, La Mission, that headlined the opening of the San Francisco Film Festival. Starring his brother, Benjamin Bratt, Peter’s film was made on the streets of San Francisco, where he grew up. It’s a film that will stir your emotions. Respect and applause for Peter.
Posted via email from Consort Partners
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What does it look like if you receive 500K volts of electricity while posing like Rodin’s thinker? Now you know…
Posted via web from Kathy’s posterous
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The Millionth Follower — What’s better? Quantity or Quality?
I was just reading this blog post which showed the profile of the person who was Ashton Kutcher’s one millionth follower. Interesting that this person has never Tweeted yet has several followers and is only following two. This isn’t exactly indicative of what Twitter is – or should I say, has been. I’ve enjoyed it for the two- or multi-way communications. But I’ve noticed that more and more people are coming on to Twitter that don’t participate – or they overly “participate” by constantly sending salesy Tweets. I’ve noticed a big change in the patterns of people who follow/unfollow me and how I do the same. A shift is occurring and it’s changing the landscape. Will it remain a conversant community or will it become a platform of eaos and sales pitches?
Posted via web from Consort Partners
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