Astrid featured on KNBC News
It’s that time of the year when you might be thinking about losing a couple of inches, or eating a bit healthier, or making that date-night promise a reality. Well, sometimes a little peer pressure is the secret to accomplishing goals. NBC’s Los Angeles affiliate spotlighted Astrid, the best social productivity app you’ll find for your smartphone. Make a list of the things you want to do and invite your friends, colleagues, and/or family to give you props or smack downs. I like to use it as a friendly reminder for my peeps. Saves me from doing the dirty work and makes us all look good. Give it a spin at Astrid.com or follow them at @weloveastrid
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Astrid – You Make Me Feel Like a Productive Woman
With more than 2.5 million downloads on Android, today Astrid brings its leading social productivity app to the iPhone. Astrid lets you update your To Do lists via email, text and voice as it provides you with statistics on the whether your tasks are active, completed, inspiring others to finish a job or simply something you’ve supported with comments.
I’m so excited, as I can now use Astrid to gently poke and prod my peeps with Astrid’s playful reminders that will make the team smile as they get things done (I’m sure they’ll enjoy it more than my barrage of emails at all hours of the day and night). You see, it’s one thing to set up your own to-do list. But it’s another thing when you also rely on others to get things done. Have you reviewed that press release yet? Queued it up on PR Newswire? Have you guys pitched the release to x, y, and z? Now I can set up my list of To Do’s for the team and see who’s been naughty and who’s been nice. Of course, the team can also see when I’ve been slacking off and falling behind on my list as well (hmmm, better make this post short as I gotta get back to my Astrid list…).
Astrid is backed by Google Ventures, Jump Ventures and Nexus Venture Partners and is available at www.astrid.com. Follow them on Twitter at @weloveastrid.
Related articles
- Astrid comes to iPhone so more people can get things done (Gigaom.com)
- To-Do Manager Astrid comes to the iPhone, Offers cross-platform shared tasks (Lifehacker)
- Astrid for iOS released today (CNET)
- Social to-do list Astrid launches on iPhone (vator.tv)
- Astrid to-do list app now available for the iPhone (MobileBurn)

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Fleetly Startup Challenge
Calling all hustlers, hackers and entrepreneurs – you’re invited to the Fleetly Startup Challenge
While we all love working at a startup and enjoy trying to make a difference in the world, we know it’s challenging and sometimes all consuming. As Paul Graham said, “what a startup (bootstrapped or not) takes is 100% of your performance, not 100% of your time. And optimizing for performance means spending some time on maintenance.” So here’s our chance to get the startup community in shape, have a little competitive fun, and promote a good cause.
The details:
- Competition runs from October 25th to December 15th
- Register in teams of 2-6 people on Fleetly (if you’re bigger than that, make more teams)
- Log all exercises and workouts for points
- The team with the most points at the end wins $500 being given in their name to Right to Play, a charity that improves the lives of children in disadvantaged areas through the power of sport.
There are going to be a few extra prizes for the winners, as well as something for all the teams that pass a set threshold, (Fleetly is keeping that secret for now) so get out there do some push-ups and go for a run in the park before the snow starts falling.
Fleetly also would like to encourage everyone to help make that $500 donation turn into a $2,000 donation by adding to the prize money on our Right to Play fundraiser site, which you can link to through the challenge page. They know many startups are bootstrapped right now but this really is a great organization that is making a big difference in people’s lives.
Sign up your team now Fleetly Startup Challenge
Related articles
- Fitness app Fleetly aims to make workouts a game (news.cnet.com)
- Fleetly joins the fitness gamification parade with a mobile and web app (venturebeat.com)
- The Lifehacker Workout: Exercise for Normal People [The Lifehacker Workout] (lifehacker.com)

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King.com kicks cross-platform butt!
In today’s Inside Social Games, King’s MAU (Monthly Average Users) and DAU (Daily Average Users) for newly launched Miner Speed are illustrated, showing a fantastic growth curve. The game was just released on the iOS as a free app just last week, so these numbers are especially impressive.
The social games industry is moving more towards the cross-platform approach, yet few if any have been able to successfully bridge the divides. With these results, King is proving they are onto something. Puzzle Saga, Bubble Saga, Miner Speed and King’s games portal all occupyed spots in the weekly lists of top 20 games by growth on AppData in the last month. I’m excited to see what’s next!
Related articles
- King.com Games Gain Growth Through Cross-Platform Play (insidesocialgames.com)
- King.com launches its first cross-platform mobile game (exclusive) (venturebeat.com)
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King.com Delivers First Mobile Game with Cross-Platform Approach
Today, leading social games company, King.com, announced the launch of Miner Speed on the iPhone, iPad and iPod Touch, the first mobile game within King’s new cross-platform approach. In the new mobile app, users will be able to play with friends via Facebook Connect, or offline to hone their skills for tournament gameplay on Facebook or King.com.
Related articles
- King.com launches its first cross-platform mobile game (exclusive) (venturebeat.com)
- King.com’s Facebook Gamble: We Interview CEO Riccardo Zacconi (pcworld.com)
- King.com Brings Its Casual Games and Tournament System to Facebook (insidesocialgames.com)
- King.com takes tournament games into Facebook (venturebeat.com)
- King.com Launch Follows a Strong 2010, With a Maturing Stable of Games on Facebook (insidesocialgames.com)
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This is your brain on a cell phone…
The image above shows what happened to test subjects when they were exposed to a cell phone receiving a call for 50 minutes. A portion of their brain became more active; burning more energy. What does this mean to us?
“We have no idea what this means yet or how it works,” said neuroscientist Nora Volkow of the National Institutes of Health. “But this is the first reliable study showing the brain is activated by exposure to cellphone radio frequencies.”
Hmm, that doesn’t sound reassuring. A few weeks ago, I was commuting on the SF to Larkspur Ferry and sat across from a lawyer who was working on a class-action lawsuit against cell phone providers to require them to disclose the amount of radiation we were exposed to on each phone. He said the iPhone was particularly dangerous, as the antennae issue meant that the phone was struggling to receive a signal more often than not, which meant it was working harder, which meant our gray matter was ingesting more radiation.
Brain imaging physicist Dardo Tomasi of Brookhaven National Laboratory, who co-authored the new brain-scan-based work, to be published Feb. 23 in the Journal of the American Medical Association, showed radiation emitted from a cellphone’s antenna during a call makes nearby brain tissue use 7 percent more energy. Apparently, that’s several times less activity than visual brain regions show during an engaging movie, but Mr. Tomasi goes on to state:
“The effect is very small, but it’s still unnatural. Nature didn’t prepare our brains for this.”
Sounds like a very good reason to invest in a headset to keep those rays further away from your brain, and while you’re at it, maybe it’s a good idea to occasionally unplug and put that thing into “airplane mode” at night to ensure your insides aren’t swaying to the sounds of the “dit ditta dit ditta dit” that you hear when you’re phone is next to radio.
Live long and prosper.
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Sometimes sharing on Facebook and Twitter feels hyperactive, when I’d rather be hyperpersonal
- Cooliris Gets $9.6 Million From Kleiner Perkins And Others, Releases New Version Of LiveShare Group Photo Sharing App (techcrunch.com)
- Cooliris Goes After Group Photo Sharing on Mobile with New Funding (mashable.com)
- Cooliris’ new LiveShare app refocuses on photo-sharing (venturebeat.com)
- Cooliris Launches Group Photo Sharing, Raises $9.6M (louisgray.com)
- Cooliris Dilates by $9.6M (xconomy.com)
- Cooliris Raises $9.6M, Gets Social With Mobile Photo-Sharing App (AllThingsD)
- Cooliris Launches Private Photo-Sharing App with $9.6M Series C (Wall Street Journal)
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Marathon Training with social media and iPhone apps (fave shout out to Nike Boom)
I’ve been following a Runner’s World plan to run a sub 4 hour marathon for the past 14 weeks, as I made it into the ING New York Marathon via the lottery system (first time I applied – beginner’s luck!).
I’ve been testing out a variety of apps and gadgets to help keep me on track and motivated.
Here is my list of mission critical tools for runner’s who also enjoy technology:
- Garmin Forerunner 305 GPS Watch: I love this thing and can’t live without it. It keeps track of my distance, laps, time, pace, and more. I also have the accompaning heart rate monitor, but I don’t use that. Instead, I rely on my watch to keep track of the stats I care about, and then upload them into my PC after each run so I can see how I’m progressing. I also use it to input key data into DailyMile (more on that later).
- Nike Boom: I love the audible motivations (or, what they call “Attaboys”) this iPhone app delivers into my ear. While it’s geared for atheletes playing football, basketball, or hockey, I enjoy the variety of players and coaches from around the US that tell you things like “This ain’t about being flashy. Aint no second chances up a hill. Aint no do overs either. You know what time it is? It’s time to leave nothing!” from DeSean Jackson.
- Nike+: Pre-installed on my iPhone 3GS, this app also provides audibles letting you know how far you’ve run. It’s not as accurate as the Garmin device, but I do like to hear the mile markers in my ear, and also like the countdown at the end, starting at 400 meters to go. When you’ve reached a major milestone, you’ll also be treated to Lance Armstrong, Paula Radcliffe or other sporting superstars offering you congratulations. Awesome!
- DailyMile: It’s like Facebook for runners. You can upload your workout data from your Garmin or Nike+, or input it manually. Then you can see how other runners have fared and leave comments and motivations. I have a small group of peeps I’ve been following and have derived inspiration – some are running the NYC Marathon as well, so maybe I’ll even meet them in person.
- Facebook: Using DailyMile to populate my status update on Facebook (and Twitter), I’ve had my spirits lifted and my confidence bouyed by friends who have seen my log come through the airwaves. I’ve even had my cousin Sheila’s second grade class give me some good vibes through a Get Well Dance during recess. Now that’s some serious motivation!
- Twitter: As mentioned above, when my DailyMile stats are Tweeted, I often get feedback from some of my Twitter friends giving me kudos or advise. I’m also now keeping track of the conversations about the marathon by watching the official hashtag #ingnycm
Now if there were only an app that would heal my cranky ITB, I’d be in business…
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Happy New Year! Predictions for 2010
It may be odd to say, but I confess it did make me feel better to receive messages of assurance from people I didn’t know. And while the outlets for social media are becoming more a channel for marketing and pyramid schemes, there remains the ability to connect to humankind in meaningful ways that aren’t anchored in “get rich quick” or “work from home and make $1500 a day” pitches.
Power to the people
So, as for my predictions for 2010… I think there’s something to be said about the massive popularity of the Wedding Dance video and the pure, authentic joy that was palpable when we watched it. The vulnerability of Susan Boyle as she shyly walked on stage and then belted out with the voice of an angel. We’ve been living in hard times, burdened by joblessness, recession, foreclosures, and furloughs. We are reminded of our failures and flaws. And at the same time, we see how sometimes unadulterated greed and ambition actually nets monetary riches (but we always feel better when the “bad guy” gets nabbed!). When we see people dancing with love and spirit, or we see the underdog succeed, we cheer and smile. 2010 will help us cheer and smile even more as we return back to the basics of human contact and passionate pursuits (art, food, music), enabled and empowered by technology.
Draw your own conclusions
Everyone is an artist. You might not agree, but it’s probably because your teacher in second grade didn’t confirm your doodles were original, inspired art forms and they likely didn’t encourage you to continue doodling – everywhere and anywhere (okay, there was probably some merit to that admonition). Now, while we’re not all artists at the level of Picasso or Warhol, there are many who have made fame and fortunes in galleries. And with the popularity of websites like Etsy, ArtistaDay, TalentHouse and others, amateur and semi-pro artists have a wider forum to share and sell their creations – with or without gallery representation. With more to express, more people will find different forms of art as outlets, leading to more communities of painters, poets, sculptors and sketchers. There are even fantastic applications like Brushes on the iPhone that allows anyone to finger-paint a masterpiece, even while stuck in the middle of a packed bus.
Less is more
Twitter became a game of collecting followers. Best illustrated by Ashton Kutcher’s campaign to get 1M followers, we secretly smiled whenever we got another 5 in one day. We had fun exchanges with strangers who sometimes even became either virtual or real-life friends. And now that many of us have a few followers, we’re looking for the connection with these folks. Can I talk to them about my interest in growing kabocha squash? Or will that automatically result in 200 less followers? I know there’s a wealth of information out there in the group of Twitterers, but I don’t always want to spam the group with myNike+ running results and likewise don’t want to hear about somebody’s Mafia Wars score every 5 minutes either. How do we cultivate relationships online and bring these masses into more bite-sized morsels to get greater satisfaction? I don’t know how it will be achieved, but I’m sure somebody is on it.
Play it again, Sam
In addition to services like Last.FM, Rhapsody, MOG, Napster, Pandora and more, 2010 will finally see the US launch of Spotify, as well as the global launch of Rdio from the founders of Skype. Music has always been a way for people to connect – sharing tastes and preferences for artists, genres, and hits. It illuminates a side of one’s personality that isn’t evident on first glance. Are you a progressive house fan? A rocker? Country, blues or jazz aficionado? The questions on how to make cloud-based music work (i.e. profitable) for all constituents involved is a complicated matter, but consumers are ready to take tunes on the go – and not just the tunes they’ve purchased on the walled garden of iTunes.
One more time, with feeling
My general prediction for 2010 is a celebration of creativity. Technologies that enable us to consume, create, and connect will surpass those that allow us to simply collect.
2010 will be the year of: Creativity. Connection. Authenticity. Trust. Sharing.

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Mobilize: Major Motorola announcement; Flirtomatic fuels fun and revenues
See and download the full gallery on posterous
Sent from my iPhone
The team descended upon GigaOm‘s Mobilize conference yesterday and was surprised to find the press attending had swollen to about 200, which is quite impressive given I heard the overall attendees were around 800. Why so many press so suddenly? Motorola announced a new phone at the conference called the Cliq, which utilizes Google‘s Android operating system. The whizz factor of the phone is the visually stimulating screen packed with pictures and text bubbles that illustrate social media conversations come alive.
“I can’t imagine in five to seven years’ time, consumers not thinking of this” (cut to Motorola’s co-CEO Sanjay Jha shaking his phone at Om Malik, founder of GigaOm) “as their primary computer.”
I agreed with Jha. I too believe the phone is heading in the direction of the PC and can’t wait for the day I can go through an airport security line and not have to lug out my behemoth Dell and then get electrocuted when I pick it up after it’s gone through the x-ray scan.
Another highlight of the day for us was supporting CEO of Flirtomatic, Mark Curtis, at the conference. He spoke on the “Monetizing Mobile Apps” panel and had some great stats to share:
“A mobile user is 3 times more likely to spend money on our service than an internet user.”
“Mobile advertising has a great future ahead, but it’s currently only 25% of Flirtomatic’s current revenue. Flirtomatic sells mobile advertising to it’s users so that users bid the most exposure on Flirtomatic. Flirtomatic gets the most exposure: 4x CPM on user-based-advertising vs brand-based advertising.”
When asked how do developers monetize mobile web apps, Mark responded:
“I think they need a 3-5 year plan. It’s possible to monetize mobile web apps, but it’s not easy. “When the [carrier] revenue share on billing gets to a more reasaonable level, I’m going to be doing handsprings.”
Posted via email from Kathy’s posterous
Related articles
- GigaOM’s Mobilize 09 – the 100-word version (venturebeat.com)
- Mobile Ad Spend to Rise, But Still Leave Room to Grow (gigaom.com)
- Motorola announcing Android plans today, but what’s coming? (engadget.com)
- Motorola CEO Sanjay Jha: “Motoblur is a differentiator” (dailyfinance.com)
- Motorola Unveils Phone Focused on Social Networks (nytimes.com)

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